Looking Sideways – Re-sale boom boosts local charities

The parking lot has become busier in the last few months on the Stonehenge side of Sylvania Avenue’s Saxon Square. Part of the attraction: more customers drawn to the American Cancer Society’s quality resale store, the “Discovery Shop.”

Although it’s been at the same location for 19 years, new manager Anita Campbell is growing traffic recently by offering higher quality merchandise, a revamped pricing structure, and outreach to younger customers…and men. She uses social media daily to attract prospective clientele, including Sylvania shoppers who often “really don’t know we exist.” Continue reading Looking Sideways – Re-sale boom boosts local charities